Design Directory

Brand Craft

Visited: 75566

→ We are a brand-crafting studio based in the heart of Hong Kong

We tell authentic brand stories translated within critical and considered aesthetics through the use of contemporary typographic and graphical forms. We are passionate about stories that are told across context and language barriers. We aim to create emotive and extra-ordinary solutions to our client’s individual requirements and are infinitely passionate about design.

We have a process-led design practice, valuing research and understanding as a way of narrative ideation and evolution. Although young, we have been published in leading design blogs and have helped a diverse range of clients create innovative, contemporary and dynamic identities that translate their narratives simply and effectively.

→ Broodio's director; Adam Charlton

After working in Europe and Hong Kong, Adam started his independent commercial design practice and has since worked with clients in Hong Kong, Japan, South Korea and Europe. With an appreciation for cultural nuances, he enjoys working on cross-culture design projects. Having completed a Masters degree in Design Theory Adam approaches design from critical and methodological contexts. He has had self-initiated art and design projects exhibited at various galleries and museums including the Victoria and Albert Museum in London. Adam has worked on luxury design projects for The Four Seasons, Moët & Chandon and Fancl and has won awards for his work. In 2014 he was shortlisted for Design Week’s Rising Star Award.

Design Experience
6 to 10 years
Company Employee
Less than 10
Design Nature
  • Branding, Communications & Marketing
Client Profile
  • Banking & Finance
  • China Assignments
  • Education
  • Hotel, Entertainment and Tourism
  • Information Technology & Telecom
  • Interior Design & Construction
  • Manufacturing
  • Others
  • Overseas Assignments
  • Property
  • Public Sector
  • Retail Marketing & Services
  • Social Services

Design Week Awards 2014 - Rising Star Finalist, Waterman's Gallery 2012 - Artist/ Designer to Watch Award, Korean Design Membership 2012 - Tutoring Scholarship, The Odessey Hothouse 2012 - Urmadic Research Fellow Award, Prof. GM Bedford Memorial 2011 - Design Excellence Award